Tag Archives: London

McDonald’s volunteers to find out their Olympic roles this week

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As initial offers for the volunteering roles during the 2012 Olympics are sent out this week, some successful 10,000 Game Makers have two weeks to accept them. McDonald’s anticipates the replies particularly impatiently, because the fast-food giant is in charge of providing training for the volunteers.

 

However, it is just the beginning of a long process of filling up all of the 70,000 unpaid positions for the Olympics. Over the next few months thousands of e-mails will be sent to applicants, aiming to inform everyone about the progress of their application by the end of this year. LOCOG officials also claim the last interviews are scheduled for March, 2012 and the last role may be taken even as late as April, 2012. All candidates have to undergo security checks before signing the final contract.

The first volunteers who received conditional offers are inter alia: Nader Mozakka from North West London who will be an NOC Assistant in the Athletes’ Village; Maggie Hendry from Dundee, Scotland who will be a Physiotherapist at North Greenwich Arena at Games time; Erin Morgan from Newry, Northern Ireland who will be an Event Services Team Member at the Olympic Park and Charlotte Evans from Caerleon, Wales who has been assigned a role as an Event Services Team Member for Wimbledon.

LOCOG chairman Sebastian Coe stressed the importance of the offers made, as it marks the new stage of the Game Makers programme. He said: “It has been a privilege for my team to meet and interview so many enthusiastic and dedicated people from right across the UK who would like to volunteer with us and make the Games a success for athletes, media and spectators alike.”

Jill McDonald, UK chief executive of McDonald’s, added: “We aim to help provide the volunteers with the skills, knowledge and confidence to deliver an outstanding level of hospitality at the Olympic and Paralympic Games next year.”

The “McJobs” offered are perhaps not the world’s most desirable employment, although initially promised to be financially rewarding, will be unpaid for the 2012 Olympics. Spectacle has already covered McJobs, which can be found in the Olympics 2012 section of Spectacle’s Blog.

Unsurprisingly, the official volunteer t-shirts will not be the only place where golden arches will be seen at the 2012 Olympics, as McDonald’s also obtained a monopoly on food sold during the Games. This has stirred up a debate on public health and well-being, which could be argued as not being on McDonald’s priority list. This American meal brand plans to open the largest McDonald in the world in the Olympic Park, Stratford. It is also interesting to know that there will be no kitchens provided to athletes, who will be forced to dine in the dining halls catered also by McDonald’s.

Obviously, McDonald’s sponsorship is happily welcomed by LOCOG, but should their profit really overshadow the Olympic’s overriding goal of promoting a healthy lifestyle?

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How to sponsor the Olympics in 4 easy steps…

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Calling all Olympic 2012 sponsors!

Did you know that London can have that glossy just-out-of-the-showroom clean city look in four easy steps?

Consumers Spectators will get the chance to experience that special Olympic “feeling” by seeing your products on billboards all the way to each sporting venue. Not only that, with careful planning you will be guaranteed (yes, guaranteed!) maximum exposure in all other parts of the capital.

Here’s all you need to do:

1. Seek out people wearing clothes advertising rival products and either get them to wear them inside out or use masking tape to cover up the offending image so they’re not spotted on TV.

2. Rename well-known buildings  if they are sponsored by a rival brand (think O2 Arena.)

3. Book up as much billboard space as possible in and around the capital so your competitors can’t get a look-in.

4. Remove all of your rivals drinks and food from all “Olympic family” establishments so only your products can be consumed.

Simples!

To find out more click here.

 

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Olympic legacy – a potential disaster?

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Richard Caborn, the sports minister at the time London won the Olympic bid, will speak today raising his concerns over the potential failure of the Olympics’ sporting legacy.

In his keynote speech at the annual meeting of the Sports and Recreation Trust Association in Birmingham, Caborn will elaborate on his comments, quoted in the Guardian today, that there was a “danger of failing completely,” adding that there needed to be a “major change of direction in the strategy on this if the disastrous decline experienced by many of the sports is to be reversed.”

The latest quarterly figures from Sport England show that the target to increase the number of people playing sport three or more time a week by one million by 2013 is a long way off the mark with a more modest increase of just under 110 thousand from 2007-08.

Click here for the full article

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Key routes shut or restricted for the Olympics

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Road restrictions for London 2012

Road restriction for London 2012

The full extent of restrictions on central London’s roads planned for the Games was revealed yesterday.

Yet, it seems that the majority of the road closures will not really be part of the Olympic-only lanes to get athletes and officials quickly to the venues, as they will be staying in the Olympic village.

The key routes that will be shut or restricted in central London will cover mainly the area of the hotels for the Olympic family (VIPs and sponsors) around Park Lane to let them easily reach Stratford and the Olympic venue.

Full details of the restrictions have been published on the TfL‘s website.

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Real Estate Opportunities “debt D-day” approaches

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The financial credibility of the owners of the Battersea Power Station site, REO (Real Estate Opportunities) faces a strong test on the 31st of August when payments are due to both NAMA – the Irish toxic debt bank – and Lloyds Banking group. REO’s creditors have recently appointed Ernst & Young as insolvency advisers in advance of the 31st August deadline. Further details on the ‘debt D-day’ are available via the  The Telegraph and Co Star Group.

The Battersea site was bought in 2006 by REO, which is in majority owned by Irish group Treasury Holdings. This purchase occurred during the craziest period of the Irish property bubble. We can see remnants of the bubble in the current development proposal for the Power Station site. The plans bear all the hallmarks of the worst in speculative urban development that occurred during the bubble. However London has remained somewhat immune to the property bubble, and developers are happy to continue with business as usual and forget anything ever happened. This ‘developers dementia’ is of course good news for REO’s creditors NAMA who have been actively encouraged by some commentators to keep inflating a London property bubble.

Within all of this financial wheeling and dealing the real question is being ignored. That is not how long REO can sustain its current level of debt, but one of how long more the planning authorities in London will go on supporting the speculative urban development charade that inflates such bubbles.

The Battersea site is to be developed with a FAR (Floor Area Ratio) of roughly 5.0. This density is above average for London and well above an acceptable maximum density for a northern European city. Such densities sacrifice important basic human needs like daylight and turn open spaces and streets into canyon like wind tunnels. The only purpose such densities serve is to maximise short term profits for developers.

London’s planning authorities need to develop new thinking and approaches to the development of such iconic locations. Which have at their heart urban design that pays regard to human scale and the longer term societal, environmental and cultural needs of the city, rather than pandering to the demands of the demented developers.

 

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UK’s Olympic win could leave London tourism a major loser

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The official agency behind promoting tourism for London has admitted that the 2012 Olympic Games could lead to a lull in visitors to the capital next year, which may have a damaging impact on the UK’s stuttering economic recovery.

London & Partners has acknowledged there “could be a problem” with people not wanting to come to London over fears, such as over-crowded transport, a lack of, or high prices for, hotel rooms, and the capital resembling a building site, from 1 January until the Olympics end on 27 August.

More on the Independent

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New Olympic legacy website: London-Rio: Olympic Cities

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Mega Event Cities

London-Rio: Olympic Cities

“Cities across the globe are using mega events to catalyse urban development and social, economic and cultural change. Here we present insights and analysis of these events, examining their impact upon city-building and exploring their contribution to the design and shaping of place.

Our research is policy focused and practical. Our approach is focused upon the social impacts and legacies of mega events. We use interdisciplinary analysis to discover new ways of comparing and thinking about the mega event city.

We are interested in receiving comments on the site and suggestions for relevant material or links to be placed on it. The site will be dedicated primarily to housing academic work on the social legacies of mega events, particularly those referring to London 2012 or Rio 2016. We would also welcome links to our site being placed in sites addressing similar themes.”

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St. Helena Tavern and Tea Gardens – Silwood Estate’s lost pleasure garden

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Before the site of what would become the Silwood Estate was developed in the late 19th century, The St. Helena Tavern and Tea Gardens were a centre of entertainment and recreation for working class Londoners and the surrounding rural communities. Tea gardens were places in which people could get away from the sights and smells of urban London and St. Helena’s provided lawns, ponds, trees, statues and two Chinese pavilions. At the time it was surrounded by hay fields and a range of hills that formed from east to west.

St Helena Tavern and Tea Gardens - 1859.

Picture courtesy of the Mary Evans Picture Library.

As seen on the map below from 1868, the gardens were adjacent to what was known as a ‘Rope Walk.’ These long lanes were used for stretching out hundreds of metres of rope fibre in order for them to be twisted (or ‘layed‘) into strong, functional rope for use on the Docks.

St Helena Tavern and Tea Gardens and Rope Walk - 1868

On this map from 1914, (around 30 years after the demolition of the St. Helena Tavern and Gardens,) the site has been developed into what is now part of the Silwood Estate. However on the west end of St. Helena Road, part of the rope walk still exists and can still be viewed to this day.

Silwood Estate 1914

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Olympics could have negative effects on sports participation

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After London was announced as the host of the 2012 Olympic Games, Labour made a number of promises about using the Olympics as a way of inspiring people to be more healthy and get involved with sport and exercise. They planned to get a million more people playing sport three or more times a week and to get a million more people doing more general physical activity. Whether it is actually possible for mega events such as the Olympics to have this kind of impact is something which has been contested by a number of studies.

The BMJ set out to find any study that had ever been conducted looking at the real-world health and socioeconomic impacts on places which have hosted major sporting events. From the 54 studies they found,  there seemed to be no evidence to support the idea that events like Olympics have a positive effect on health or socioeconomic outcomes.

One of the studies looked at the 2002 Manchester Commonwealth Games and found that sports participation fell after the games, and there became in an increased gap in participation between the rich and the poor areas of Manchester.

Another study in Manchester suggested problems arose because voluntary groups were being excluded from using Commonwealth branding and the new facilities built for the event tended to only benefit professional athletes rather than the general population.

The government now seems to be dropping any focus it had on its original plan to use the Olympics to get people involved with healthy activity and sport, probably having come to the realisation that they will never meet the large targets that they originally proposed. This goes to show that the government can make big claims when they are bidding to get these events but when it comes down to it, they don’t actually have to follow these claims through.

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LOCOG to ban cameras from the Olympics

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Amateur Photographer has reported that the London Organising Committee for the Olympic Games and Paralympic Games (LOCOG) is putting restrictions on the type of photographic equipment that the public will be allowed to bring to the Games, and are banning cameras from certain events altogether.

A photography enthusiast wrote to LOCOG asking if he would be allowed to bring his DSLR lens to the Stadium, and was told in an email that ‘LOCOG has yet to finalise the spectator filming and photography guidelines. As with other large sporting events there may be restrictions for spectators on the size of lenses permitted into venues.’

It is believed that certain kinds of equipment will be banned from the Games altogether, whilst no flash photography will be allowed at all in the public stands during certain events, such as shooting.

LOCOG is set to discuss its final photography guidelines at talks in the summer and in September. Once they have been finalised, the guidelines will be published on their website.

Read the full article here.